Marketing Associate Director CM

Marketing Associate Director Cardiometabolic 

Are you a visionary marketer with a passion for driving impactful strategies in the healthcare industry? Do you thrive in a dynamic environment where you can lead teams, foster innovation, and make a difference in patients’ lives? If this sounds like you, we invite you to explore this exciting opportunity as Marketing Associate Director Cardiometabolic at Novo Nordisk Croatia. Read on and apply today!

The position

As the Marketing Associate Director Cardiometabolic, you will shape the strategic, tactical and operational direction of cardiometabolic marketing in Croatia. Reporting to the GM and as a member of the executive team, you will lead the cardiometabolic marketing function and its team, translating integrated strategy into measurable commercial and patient impact.

Key responsibilities include:

• Develop and execute Cardiometabolic Marketing strategies to drive awareness and adoption of products.
• Plan, manage, and optimize marketing budgets to ensure efficient resource allocation.
• Lead cross-functional collaboration with sales, medical affairs, and other teams for product launches and promotions.
• Demonstrated ability to align channels, messaging, targets, and timing across initiatives, ensuring coherent integrated execution.
• Manage product lifecycle and performance metrics to achieve business goals.
• Supervise the creation and distribution of impactful promotional materials across multiple channels.
• Drive business development initiatives to expand market presence and enhance product performance.
• Oversee patient activation strategies to enhance engagement and outcomes.
• Foster a data-driven mindset, leveraging analytics to inform marketing decisions and optimize campaigns.
• Coach and develop team members to maximize performance and foster a high-performing culture.

Qualifications

The successful candidate will combine commercial impact and strategic marketing leadership:

• University degree in Marketing, Business Administration, Life Sciences, or a related field.
• Minimum 8-10 years of experience in marketing, with at least 5 years in the pharmaceutical or healthcare industry.
• Minimum 5 years of leadership experience, 
• Track record of driving product growth through clear positioning, channel alignment and measurable campaign execution.
• Strong leadership experience, including cross-functional team collaboration and P&L management.
• Exceptional communication skills, both written and verbal.
• Strategic marketing expertise and a data-driven mindset.
• Ability to operate in a fast-changing environment.
• Fluency in Croatian (written and spoken)

As a person, you bring strong strategic thinking, analytical abilities, and an enterprise mindset. Collaboration and communication come naturally, and you have a clear ability to inspire, motivate, and develop people and teams. You also bring solid integrated marketing skills, flexibility, and a structured approach to leadership.

About the department

You will be part of Novo Nordisk Croatia’s executive team, working to make a real difference for patients. Based in Zagreb, our affiliate is a hub of collaboration and innovation. We focus on delivering impactful marketing, driving business growth, and creating value for patients and healthcare professionals in a dynamic and inclusive environment.

Working at Novo Nordisk

Every day we seek the solutions that defeat serious chronic diseases. To do this, we approach our work with an unconventional spirit, a rare determination and a constant curiosity. For over 100 years this unordinary mindset has seen us build a company unlike any other. One where a collective passion for our purpose, mutual respect and a willingness to go beyond what we know delivers extraordinary results.

Contact and Deadline: April 4th, 2026

Interviews will be conducted on an ongoing basis as qualified applications are received.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and preventing diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today.