Your new role  

As the Patient Activation Manager, your primary responsibility will be to ensure the successful long-term execution of patient activation campaigns for assigned Novo Nordisk products. This role involves tailoring initiatives to meet local needs while effectively implementing global strategies that align with our prepared business plans.  

You will collaborate closely with cross-functional medical, regulatory and sales teams to develop tactical marketing plans that prioritize patients’ needs and outcomes. You will focus on understanding patient journeys and implementing programs that facilitate improved disease management and adherence. Furthermore, you will create innovative solutions and integrate digital marketing strategies into the patient activation plans. You will analyse campaign performance metrics and adjust strategies as needed to optimize results.  

It is essential that promotional activities adhere to Novo Nordisk’s Standard Operating Procedures (SOPs), local regulations, and established marketing budgets and forecasts.   

In this role, you will play an important part in representing Novo Nordisk's vision, values, and commitments in all daily interactions with internal and external stakeholders. You will report directly to the Marketing Director for Lithuania. 

Your new department 

You will join the Cardio, Kidney, Metabolic (CKM) Marketing team within the Lithuanian affiliate, a dynamic and collaborative group focused on innovation in customer experience and developing new channels to engage patients and consumers. Based in Vilnius, Lithuania, the team is purpose-driven and works cross-functionally to make a meaningful impact on obesity care for millions of people. The atmosphere is fast-paced and innovative, offering growth opportunities and the chance to work at the forefront of healthcare and digital innovation. 

Your skills & qualifications  

As an Patients Activation Manager, you should show strong influencing, communication, and presentation skills, combined with a collaborative mindset and the ability to build long‑lasting stakeholder relationships. Moreover, you could identify yourself as values‑driven and aligned with the Novo Nordisk Way—open, honest, ambitious, respectful of diverse perspectives, proactive, and passionate about the work—supported by high ethical standards. 

To be effective in this role, it is mandatory to have: 

• University degree in life-sciences (medicine, pharmacy, biology, biotechnology)  

• 1-3 years of experience as a marketeer in a global innovative pharmaceutical company   

• Experience in Digital marketing   

• Successful experience in launching new products   

• Strong business understanding & knowledge of Lithuanian pharmaceutical market   

• Ability to learn new therapy areas and interpret medical data  

• Fluent English & Lithuanian  

• Valid driver’s licence 

• Solid literacy of MS Office  

Working at Novo Nordisk 

Novo Nordisk is its people. We know that life is anything but linear, and balancing what is important at different stages of our career is never easy. That’s why we make room for diverse life situations, always putting people first. We value our employees for the unique skills they bring to the table, and we work continuously to bring out the best in them. Working at Novo Nordisk is working toward something bigger than ourselves, and it’s a collective effort. Novo Nordisk relies on the joint potential and collaboration of its more than 65,000 employees. Together, we go further. Together, we’re life changing. 

Contact 

To submit your application, please upload your CV and motivational letter online (click on Apply and follow the instructions). Internal candidates are kindly requested to inform their line Manager before applying. 

Deadline  
Apply before 17 March, 2026