Senior Manager Digital Marketing

Are you a seasoned digital marketing professional with a passion for driving impactful campaigns? Do you thrive in a dynamic environment where your expertise can shape regional strategies? If so, we invite you to explore the opportunity to join Novo Nordisk as a Senior Manager Digital Marketing. Read more and apply today for a life-changing career.

About the department
Novo Nordisk is a global healthcare company with over 100 years of innovation in diabetes care. Our heritage has equipped us with the expertise to tackle obesity, haemophilia, growth disorders, and other serious chronic diseases. Headquartered in Denmark, Novo Nordisk employs over 72,000 people across 80 countries, marketing our products in more than 170 countries. Join our dynamic and collaborative team, where your contributions will make a meaningful impact on global health. 

You will be part of the Digital, Customer Engagement (CE) & Capabilities team in the APAC Region. Our department is dedicated to driving digital excellence and innovation across the region. Based in a vibrant and fast-paced environment, we are committed to fostering collaboration and creativity. Join us and contribute to our mission of delivering impactful digital marketing strategies that align with Novo Nordisk's goals. You will report directly to the Senior Director of Digital, Customer Engagement, and Capabilities.

The position
As a Senior Manager Digital Marketing at Novo Nordisk, you will:

• Lead the establishment and management of a Regional Center of Excellence for digital media, including Digital Marketing strategy and campaigns, aligning with overarching business objectives. You will also collaborate with global teams to ensure strategies align with objectives, narratives, and target groups.
• Act as a subject matter expert for Digital Marketing discussions across units and within the region, and facilitate knowledge sharing, oversee campaign, website optimization, and tailor strategies to effectively target audiences based on global and local directives.
• Collaborate with cross-functional teams to develop actionable campaigns and compelling content, define and evaluate key performance indicators (KPIs) for campaign success, as well as monitor KPIs and link them to strategies.
• Oversee the distribution and timely localization of digital marketing campaigns in collaboration with affiliate teams.
• Ensure campaign messaging aligns with Novo Nordisk's unbranded content commitment while fostering strong relationships with internal teams, agencies, and affiliates.

Qualifications

• A graduate qualification in Marketing, Business Administration, or a related field. A postgraduate qualification is highly preferred.
• Minimum 10 years of experience in digital marketing, including leadership roles, preferably with Experience in agency operations and/or management.
• Proven track record of successful omnichannel campaign strategy and execution management.
• In-depth experience with targeted consumer marketing and e-commerce. Candidates outside of Pharma industry are encouraged to apply. 
• Experience working across multiple analysis, distribution, digital marketing, and editing platforms (e.g., Meta, Google Analytics, Adobe Photoshop).

Working at Novo Nordisk
We are a proud life-science company, and life is our reason to exist. We’re inspired by life in all its forms and shapes, ups and downs, opportunities, and challenges. For employees at Novo Nordisk, life means many things – from the building blocks of life that form the basis of ground-breaking scientific research, to our rich personal lives that motivate and energise us to perform our best at work. Ultimately, life is why we’re all here - to ensure that people can lead a life independent of chronic disease.

Contact
Upload your CV to our online career page (click on Apply and follow the instructions). 

Deadline
23 May 2025
 

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. 

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.

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