BASAC Cardio Marketing Associate Director

Are you ready to step into one of the most strategic and impactful roles within the BASAC region in Novo Nordisk? This is your opportunity to drive the largest and fastest-growing part of our business, leading marketing and commercial efforts that directly improve the lives of millions of patients across Latin America.
Based in Panama, you will play a critical role bringing together commercial excellence, patient-centricity, and strong strategic leadership in one of the most competitive and exciting therapeutic areas: obesity, diabetes care and comorbidities.

If you're passionate about driving high impact business, transforming patient journeys, navigating complex stakeholder landscapes, and leading high-impact launches in a rapidly evolving market—this role is for you.

Your new role

In this role, you will be responsible for driving the commercial and strategic direction of our cardiometabolic portfolio across BASAC. Your scope includes Argentina, Chile, Colombia, SAM (South America), and CAC (Central America & Caribbean), collaborating closely with affiliates and regional leadership. Your key responsibilities will be:

• Lead and implement end-to-end marketing strategies for the cardiometabolic portfolio, balancing long-term strategy with strong tactical execution.
• Oversee advertising, promotional activities, and launch excellence, ensuring compelling and compliant communication to both patients and healthcare stakeholders.
• Build a deep understanding of the patient-as-consumer journey, identifying non-obvious influencers across the weight-management and cardiovascular ecosystem.
• Conduct and translate market research into actionable insights to drive portfolio growth.
• Collaborate with medical, commercial, sales, regulatory, and regional partners to ensure cohesive, aligned, and impactful cross-functional execution.
• Manage and develop a marketing team of 4 direct reports, creating a high-performance culture.
• Represent the business at key regional and external events, positioning BASAC as a leader in cardiometabolic innovation.

Your Skills and Qualifications

• Bachelor’s degree required; MBA preferred.
• 12+ years of marketing experience, including 3+ years in leadership roles.
• Experience in cardiovascular, cardiometabolic, or patient-driven/consumer-focused categories is highly desirable.
• Proven ability to lead launches and manage complex stakeholder environments.
• Strong analytical, strategic, and execution capabilities.
• Fluency in English required; Spanish is a plus.
• Regional experience highly valued.
• Availability to travel up to 40% of the time.

About the Department

You will join a dynamic and forward-thinking team within BASAC, dedicated to driving strategic impact and strengthening our cardiovascular portfolio across the region. In this role, you will help shape and execute marketing strategies that support better patient outcomes and sustainable business growth.

Based in Panama City, you will work in a fast-paced and collaborative environment built on trust, diversity, and a shared commitment to excellence. You will partner closely with cross-functional teams and affiliates across BASAC to deliver insights and initiatives that elevate our presence in cardiovascular care.

Working at Novo Nordisk

Every day we seek the solutions that defeat serious chronic diseases. To do this, we approach our work with an unconventional spirit, a rare determination and a constant curiosity. For over 100 years this unordinary mindset has seen us build a company unlike any other. One where a collective passion for our purpose, mutual respect and a willingness to go beyond what we know delivers extraordinary results.

What we offer

There is, of course, more on offer here than the uniqueness of our culture and the extraordinary results we produce. Being part of a global healthcare company means opportunities to learn and develop are all around us, while our benefits are designed with your career and life stage in mind.

More information

For more information, visit novonordisk.com, Facebook, Instagram, X, LinkedIn and YouTube. To complete your application, click on "Apply now", attach your CV and follow the instructions.

Deadline

Please apply before December 21st, 2025.

Novo Nordisk is currently in the process of adjusting job titles globally. Please note that the job title listed in this advertisement may be subject to change. More detailed information will be provided during the recruitment process.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. 

We’re not your typical healthcare company. In a modern world of quick fixes, we focus on solutions to defeat serious chronic diseases and promote long-term health. Our unordinary mindset is at the heart of everything we do. We seek out new ideas and put people first as we push the boundaries of science, make healthcare more accessible, and treat, prevent, and even cure diseases that affect millions of lives. Because it takes an unordinary approach to drive real, lasting change in health.