Content and Digital Specialist

Category:  Commercial Marketing
Location: 

Lisbon, Lisbon, PT

   

Are you passionate about creating engaging content for digital platforms? Do you have experience in developing omnichannel marketing strategies? We are looking for a Marketing Specialist to join our team and make a difference in the lives of people with diabetes and obesity. If you are ready for an exciting challenge, read on and apply today for a life-changing career.

 

The Position

 

In the role of Content and Digitals Specialist you will be creating engaging content for various digital platforms for diabetes and obesity. Moreover, developing and implementing omnichannel marketing strategies. The role will also allow you to develop and execute marketing campaigns to target HCPs and the general public. You will also occupy with data analysis and reporting to optimize marketing campaigns.

 

Among your responsibilities will be:

 

  • Collaborating with cross-functional teams to gather information with insights to be used in content creation and next monitoring and analysing content performance metrics to identify areas for improvement.
  • Implementing, monitoring and evaluating digital marketing campaigns across multiple channels, including social media, search engine optimization (SEO), email marketing, and display advertising. Later optimizing digital marketing strategies based on data analysis and market trends.
  • Creating compelling messaging and content for various marketing channels such as digital advertising, social media, email marketing, and print collateral.
  • Coordinating the execution of marketing campaigns, including managing timelines, budgets, creative assets, and media placements. Moreover, monitoring campaign performance and making data-driven optimizations to maximize consumer engagement and brand awareness.
  • Creating regular reports and presentations to communicate campaign performance and key findings to stakeholders and providing recommendations for improving digital marketing effectiveness based on data-driven insights.

 

Qualifications

 

The candidate shall have Bachelor's degree in Life Science, Marketing, Business or related field. Othe requirements are:

 

  • 1-4 years of experience in digital marketing or content creation.
  • Proven expertise in developing and implementing successful advertising/promotional campaigns.
  • Strong knowledge of market research and consumer trends analysis.
  • Experience in product management and planning.
  • Proficient in creating and distributing promotional materials.

 

About the Department

 

The Marketing Department in Portugal is a dynamic and fast-paced team dedicated to promoting our products and raising awareness about diabetes and obesity. Located in Lisbon, our team consists of passionate professionals who work collaboratively to develop and implement innovative marketing strategies. We are committed to making a difference in the lives of patients and healthcare professionals through our marketing efforts. The department is small consisting of five specialist working with the diabetes and obesity area on the product promotion.

 

Working at Novo Nordisk

 

We are a proud life-science company, and life is our reason to exist. We’re inspired by life in all its forms and shapes, ups and downs, opportunities, and challenges. For employees at Novo Nordisk, life means many things – from the building blocks of life that form the basis of ground-breaking scientific research, to our rich personal lives that motivate and energise us to perform our best at work. Ultimately, life is why we’re all here - to ensure that people can lead a life independent of chronic disease.

 

 

Contact

 

Please, submit your application via the university website. We are unable to accept direct CVs.

 

Deadline

 

Apply before 19th of July 2024.

 

 

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. 

 

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.