Cardio-metabolic Business Development Manager

Department: Marketing

Location: Hongkong, China

The position

•    Implement innovative approaches to enhance patient activation and diagnosis in the obesity journey.
•    Drive initiatives and support strategic planning for future product launches while refining the overall obesity strategy in line with business ethics, regulatory requirements, and Novo Nordisk policies.
•    Execute integrated marketing campaigns through omnichannel engagement to promote the brand strategy and key messages in obesity management.

•    Position Novo Nordisk as a patient support ecosystem and develop educational initiatives to increase visibility in the obesity market.

•    Proactively engage with KOLs, HCPs, professional organizations, and patient advocacy groups to promote obesity management.
•    Participate in industry events to network and collaborate on strategies, and establish regular feedback channels to gain insights for future initiatives.
•    Lead and collaborate with the cross-functional team to prepare for the product launch, execute obesity strategies aligned with the patient journey.

•    Connect with people within the organization in regional and global level to support the obesity market development locally.
•    Conduct market research to identify trends and opportunities in obesity management while evaluating the return on investments for new initiatives.
•    Provide actionable insights and data-driven recommendations to prioritize opportunities and develop strategies for business growth aligned with organizational goals.

Qualifications

•    Bachelor's degree in life science, business administration, marketing or related discipline; Advanced Marketing or Business qualification is desirable.
•    Fluency in both written & spoken English in Chinese.
•    Minimum 7 years' of relevant commercial experience within marketing and sales in pharmaceutical industry, well-versed in local healthcare system will be an advantage.

•    Proven track record in Brand Management and Market / Business Development; Experience within direct to customer (DTC), consumer health, private market, pharmacies or FMCG would be an advantage.
•    Agile mindset to develop new strategies for business grow and to advocate innovative ideas from concept to delivery.
•    Demonstrates winning culture & adaptability to work in a fast-pacing, dynamic working environment and meeting tight deadlines.

•    Exceptional communicational and interpersonal skills are required.
•    Strong networking skills to create win - win solutions with solid negotiation tactics.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. 

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.