Senior Product Manager, Obesity
Ho Chi Minh City, Vietnam, VN
Are you motivated by driving innovation for the life-changing benefit of patients? Are you ready to help transform the treatment paradigm for obesity that currently increased its awareness globally? Then this is your moment. Apply now and join the Novo Nordisk Vietnam as a Obesity Senior Product Manager. Together we can make it happen.
About the department
Novo Nordisk is a global healthcare company with more than 100 years of innovation and leadership in diabetes care. This heritage has given us experience and capabilities that also enable us to help people defeat obesity, haemophilia, growth disorders and other serious chronic diseases. Headquartered in Denmark, Novo Nordisk employs over 63,000 people in 80 countries and markets its products in more than 170 countries.
You will be part of the Obesity Business Unit, located in our Ho Chi Minh City office. Our team is devoted in making a difference in the lives of patients with Obesity. The atmosphere is fast-paced and dynamic, with a strong focus on collaboration and innovation.
The position
The Senior Product Manager role is responsible overall for maximising the number of people living with Obesity whose lives Novo Nordisk’s anti-obesity medications are improving. With some of the best anti-obesity medications in the market and under development in the pipeline, this role is instrumental in ensuring that people living with the disease are being offered, and understand the benefits, of these medications, through their HCPs.
Specifications of role expectations are as follows, but is not limited to:
- Marketing strategies: plan and implement marketing strategies and implementation plans to meet the business units’ targets toward number of people living with obesity whose lives are improved by their use of anti-obesity medications in the NN portfolio. The role involves planning and implementing marketing strategies to meet business unit targets and crafting comprehensive marketing plans aligned with the unit's overall objectives.
- Strategy and execution: prepare and implement selected product group strategy and tactical plans in alignment with the Obesity unit overall objectives, through the development and execution of annual brand plans, in line with overall business planning processes. Key responsibilities include leading brand strategy processes, developing innovative marketing plans for products, and ensuring the effective execution of these plans in collaboration with various departments like Medical, Market Access, Finance, and Field-force. The Senior Product Manager is also tasked with developing omni-channel product campaigns and promotional materials, positioning the product brand, and managing relationships with external agencies and media. The person in this position is also expected to oversee market research projects that support marketing message development and campaign testing.
- Product Launches: the role includes preparing launch plans for pipeline products and managing marketing budgets, including promotional budget)
- Training: The Senior Product Manager also plays a significant role in training the field-force on messaging and materials, ensuring compliance with national legislation and local guidelines, and managing the archiving of marketing materials. Regular input to training in messaging and materials for field-force would be required.
Qualifications
- Minimum 5-7 years of marketing/strategy consulting experience in the pharmaceutical industry are required. Blended experience across Pharma (ethical), Consumer Health, and/or FMCG industries would be an added advantage.
- Proven track record in developing and executing highest quality and impactful brand strategies, campaigns, and tactics targeting broad target groups, with strong digital marketing capabilities and experiences in customer activation.
- (Pre) launch experience would be a strong advantage, together with strategic perspetives, analytical skils and strong business acumen.
- Fluency in both written and spoken English is essential.
Working at Novo Nordisk
We are a proud life-science company, and life is our reason to exist. We’re inspired by life in all its forms and shapes, ups and downs, opportunities. For employees at Novo Nordisk, life means many things – from the building blocks of life that form the basis of ground-breaking scientific research, to our rich personal lives that motivate and energise us to perform our best at work. Ultimately, life is why we’re all here - to ensure that people can live a life of chronic disease.
Contact
Upload your CV to our online career page (click on Apply and follow the instructions).
Deadline
Until the completion of recruitment.
Applications will be screened on an ongoing basis, so you are encouraged to apply as soon as possible.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.
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