Head of Marketing

Head of Marketing 
Commercial Marketing
Ho Chi Minh City, Vietnam
 
Are you ready to step into one of the most strategic and impactful roles at Novo Nordisk Vietnam? This is your opportunity to lead marketing and efforts that directly improve the lives of millions of patients across in Vietnam. As a member of Novo Nordisk Vietnam Leadership Team, you will play a critical role bringing together business development, brand management, patient-centricity, and strong strategic leadership in one of the most competitive and exciting therapeutic areas: obesity and diabetes care. If you're passionate about driving high- impact business, transforming patient journeys, navigating complex stakeholder landscapes, and leading high impact business, transforming patient journeys, navigating complex stakeholder landscapes, and leading high-impact in a rapidly evolving market-this role is for you!

Your new role

In this role, you will be responsible for driving the strategic marketing direction of our cardiometabolic portfolio. Your key responsibilities will be:

• Lead and implement end-to-end marketing strategies for the cardiometabolic portfolio, balancing long-term vision with effective tactical execution.
• Oversee promotional activities, and launch excellence to ensure compelling, compliant communication to healthcare practitioners and patients.
• Conduct market research and new product planning for upcoming launches, leveraging consumer insights and industry trends to drive portfolio growth and innovative market entry strategies.
• Built an in-depth understanding of the patient-as-consumer journey, identifying key influences across the weight management and metabolic health ecosystems.
• Develop and execute Vietnam obesity and cardiometabolic (CM) marketing strategy, including brand positioning, awareness campaigns, hybrid channel marketing, and digital performance initiatives to drive portfolio performance.
• Partner closely with Commercial, Medical, Market Access, and other cross-functional teams to optimize execution, and identify new business development opportunities through cross-sector analysis and strategic partnerships.
• Manage and develop a high-performance marketing team of four direct reports and represent the business at regional and external events to position Novo Nordisk Vietnam as a leader in cardiometabolic innovation.

Your new department
Join us as Head of Marketing in our Cardiometabolic Marketing Department—a dynamic, forward-thinking team driving strategic impact. We are responsible for marketing, commercial development, and market insights for both inline and pipeline products in cardiometabolic therapy areas. Our ambitious team combines strong business acumen, effective collaboration, and innovative thinking to strengthen our cardiometabolic portfolio. In this leadership role, you will shape and execute marketing strategies that deliver better patient outcomes and sustainable business growth. If you are passionate about making a difference and leading with impact, we invite you to be part of our journey

Your skills & qualifications

We are seeking candidates who fulfil the following prerequisites:

• Hold a bachelor’s degree (MBA preferred) and possess over 10 years of marketing experience with strong brand-building expertise, including more than 5 years in people management.
• Demonstrate strong brand-building expertise across hybrid backgrounds, such as OTC, pharmaceuticals, FMCG, or other consumer-driven categories with relevant life-sciences exposure; experience in regulated environments and cardiometabolic or obesity therapy area experience is advantageous.
• Proven ability to lead product launches, conduct market research, and manage complex stakeholder environments in multi-country and cross-cultural settings.
• Exhibit strong leadership skills and cross-functional collaboration, resulting in consistent business growth and effective teamwork.
• Fluent in English and combine strategic thinking and business acumen with advanced analytical and insight-driven approaches; known for resilience and collaborative mindset.

Working at Novo Nordisk
Every day we seek the solutions that defeat serious chronic diseases. To do this, we approach our work with determination, constant curiosity and a commitment to finding better ways forward. For over 100 years, this dedication has driven us to build a company focused on lasting change for long-term health. One where diverse thinking, shared purpose and mutual respect come together to create extraordinary results. When you join us, you're not just starting a job – you're becoming part of a story that spans generations.

Deadline
4 February 2026. Applications are reviewed on an ongoing basis.

At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and preventing diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today.

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