CRM Lead

Category:  Commercial Marketing
Location: 

Gatwick, South East, GB

   

CRM Lead


United Kingdom

 

Drive the future of customer engagement – and help shape how we reach millions of patients across the UK.

 

 

Your new role

 

As CRM Lead, you will be the catalyst for transforming how we engage with customers across the UK affiliate. You'll own the adoption and optimisation of our CRM strategy, working at the intersection of technology, commercial execution and cross-functional collaboration to enhance how we serve healthcare professionals and patients.

Day-to-day your responsibilities will include:

  • Driving CRM usage across all functions and championing adoption within cross-functional teams to embed a customer-first mindset
  • Investigating and implementing ways to improve CRM adoption, establish workflows and data input standards that drive simplicity and integration
  • Acting as the local point of contact for solution providers, regional and IO project teams, ensuring alignment between UK requirements and global strategy
  • Advising and engaging senior leaders on the business changes required for successful CRM adoption and commercial impact
  • Owning, monitoring and reporting progress on new features deployment, upgrades and gap analysis
  • Leading dashboard training and adoption initiatives in partnership with Commercial Excellence, frontline sales teams and Customer Engagement Champions
  • Ensuring full compliance within CRM systems and maintaining detailed knowledge of all CRM-linked projects

 

Your new department

 

As part of International Operations, you will join our largest operational unit. Covering 194 countries and 95% of the world's population, more than 18,000 of us work passionately to serve 35 million patients each day. With a promise to outperform the competition, we continue to be the growth driver for Novo Nordisk, and to improve health at scale across the globe.

Within International Operations, you'll be part of the UK affiliate's Customer Engagement function – a team focused on optimising how we connect with healthcare professionals and patients through digital platforms and CRM solutions. Your role will be pivotal in enabling the UK affiliate to deliver on its commercial ambitions while maintaining the highest standards of customer engagement and regulatory compliance.

 

Your skills & qualifications

 

We're looking for a CRM Lead who thrives in driving change through stakeholder engagement and technical excellence. You'll bring with you:

 

  • Demonstrable experience scoping and deploying CRM solutions in the pharmaceutical sector, with a proven track record in CRM project management
  • Hands-on experience working with Veeva CRM solutions and pharmaceutical project management environments
  • Experience managing large-scale projects that deliver tangible business benefits, with strong collaboration and customer focus
  • Effective project management skills combined with the ability to lead without authority and influence senior stakeholders
  • Excellent communication and presentation skills, with strategic thinking and conceptual problem-solving capabilities
  • Strong understanding of digital technologies, multichannel working environments and key data sources such as IQVIA sales data
  • A degree in business, marketing, economics, statistics, mathematics or similar (marketing/business/business informatics qualification desirable)

 

Working at Novo Nordisk

 

Every day we seek the solutions that defeat serious chronic diseases. To do this, we approach our work with determination, constant curiosity and a commitment to finding better ways forward. For over 100 years, this dedication has driven us to build a company focused on lasting change for long-term health. One where diverse thinking, shared purpose and mutual respect come together to create extraordinary results. When you join us, you're not just starting a job – you're becoming part of a story that spans generations.

 

What we offer

 

There is, of course, more on offer here than the uniqueness of our culture and the extraordinary results we produce. Being part of a global healthcare company means opportunities to learn and develop are all around us, while our benefits are designed with your career and life stage in mind.

 

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

 

At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and preventing diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today.