Associate Director, Cardiometabolic Marketing
Cairo, Cairo, EG
Cardiometabolic Marketing Associate Director
Cairo, Egypt
Shape how millions of people discover and access life-changing treatments – by leading an integrated marketing strategy that puts the consumer at the centre of everything.
Your new role
As Cardiometabolic Marketing Associate Director, you will define and execute the affiliate's integrated marketing strategy across both consumers and healthcare professionals. This is not a traditional campaign management role – you will orchestrate the full demand generation ecosystem, connecting brand strategy, customer engagement, and commercial outcomes into a coherent, insight-driven system.
Your key responsibilities will include:
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Owning the end-to-end marketing strategy across consumer and HCP audiences, ensuring alignment between global brand direction and local affiliate execution
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Leading demand orchestration across the full funnel – from awareness and consideration through to conversion and retention
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Embedding insights-led decision making by partnering closely with Consumer Insights to translate data into actionable strategies that shape investment and priorities
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Overseeing brand strategy, media planning, content development, and digital activation to ensure best-in-class execution across all channels
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Driving marketing ROI through analytics, performance tracking, and a culture of experimentation and continuous optimisation
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Building a high-performing marketing team with deep expertise in digital, media, and insights – transitioning from agency-driven execution to internal strategic ownership
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Establishing a scalable, agile marketing operating model aligned with the Affiliate of the Now vision
Your new department
Novo Nordisk Egypt is part of a leading global healthcare company with more than 100 years of innovation in diabetes care and a growing presence in obesity and other serious chronic diseases. Guided by our purpose to drive change to defeat serious chronic diseases, we are committed to improving the lives of patients across Egypt through innovation, collaboration, and sustainable business growth.
Within this affiliate, you will sit on the leadership team as the voice of the consumer – ensuring that strategic decisions are grounded in deep insights and that marketing serves as the engine connecting brand ambition with measurable commercial impact. You will lead a team that is evolving rapidly, with a clear mandate to raise the bar on digital excellence, integrated engagement, and capability building.
Your skills & qualifications
We are looking for a senior marketing leader who thrives at the intersection of consumer insight, brand strategy, and commercial delivery. You will bring:
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7+ years of experience in marketing leadership roles, ideally with a background in FMCG, consumer health, OTC, or hybrid roles combining consumer marketing and healthcare exposure
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Strong expertise in brand management, digital marketing, and integrated multi-channel campaigns
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A deep understanding of consumer behaviour, media strategy, and digital ecosystems, with a track record of driving measurable demand generation outcomes
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Experience building and developing high-performing marketing teams and transitioning operating models toward greater internal strategic ownership
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The ability to influence leadership level through storytelling, strategic clarity, and cross-functional collaboration
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A bachelor’s degree in marketing, Business, or a related field; MBA preferred
Working at Novo Nordisk
At Novo Nordisk, we are expanding access to treatment for millions of people who need it most – and the way we connect with consumers and healthcare professionals is central to that ambition. Here, your work sits at the heart of a company redefining its market, surrounded by driven colleagues who share a commitment to going further together. We invest in our people as whole people, with opportunities to grow across a global organisation and benefits designed to support you at every stage of your career and life. When you join us, you become part of a century-long mission to defeat serious chronic diseases – and you will see the impact of your work every day.
Deadline
Please apply before 30th September 2026
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and preventing diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today.