Sr.Product Manager，Rybelsus
Beijing, Beijing, CN
AbouttheDepartment
Our Marketing Department builds trusted brands through data-driven insights, marketing strategies, market expansion and active engagement, supporting patients and healthcare professionals to drive change in serious chronic diseases. We prepare for early assets in new product planning and the launch of exciting new products while also managing the lifecycle of our valuable product portfolio.
We are committed to creating a patient-centric environment to address the significant unmet needs of patients in Region China. Are you ready to come aboard with us?
About the position
To support brand planning and marketing tactics development, coordinating and executing all marketing activities to maximize short and long term sales volume and profits.
1. Assist in develop brand plan to achieve business objectives:
• Participate in developing the strategic product plan and marketing strategy.
• Monitor the local competitive environment to identify business threats/opportunities and provide inputs to the development of business plan/strategy.
• Monitor and implement marketing activities to drive sales growth and achieve target.
• Be responsible of band Project to increase brand awareness and SOV in the market.
• Independently manage budgets by projects to help improving business effectiveness.
As owner of promotional materials to develop and update promotional materials for each cycle.
2. Communication with different stakeholders to achieve brand objectives:
• Develop good communication with internal/external stakeholders to ensure the effective implementation of marketing strategy and national marketing events.
• Establish good relationship with internal/external stakeholders, and medical associations.
Understand key customers’ needs, maintain and establish good relationship with national opinion leaders and key customers Provide ad-hoc support to sales organization in fulfilling brand objectives.
The Requirement
• Bachelor or Master degree
• Demonstrate a solid understanding of market, product knowledge and key customer.
• Demonstrate ability to implement marketing projects in innovative way.
• Good communication skills in cross functional cooperation.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
We’re not your typical healthcare company. In a modern world of quick fixes, we focus on solutions to defeat serious chronic diseases and promote long-term health. Our unordinary mindset is at the heart of everything we do. We seek out new ideas and put people first as we push the boundaries of science, make healthcare more accessible, and treat, prevent, and even cure diseases that affect millions of lives. Because it takes an unordinary approach to drive real, lasting change in health.