Sr.Marketing Automation Manager

Category:  Commercial Marketing
Location: 

Bangalore, Karnataka, IN

   

Department – Commercial GBS- Omnichannel Ops, MES


Are you an expert in marketing automation? Do you have experience in executing multichannel campaigns? We are looking for a Sr. Marketing Automation Manager to join our team in the Commercial, GBS department at Novo Nordisk. If you are ready for a new challenge, read on and apply today for a life-changing career.


The position

As a Sr. Marketing Automation Manager, you are required to own and manage the delivery of day-to-day campaign operation tasks thereby ensuring best in class omnichannel campaign execution and efficient operations for a great affiliate and customer experience across selected markets.

You will have both the technical depth and breadth needed to play an SME role on SFMC along with strong project and stakeholder management experience that have resulted in successful implementations across multiple channels like email, WhatsApp and SMS. You will be responsible for handling end to end process of managing the requests in the queue and ensuring a timely delivery.

  • Day to day execution of multichannel campaigns.
  • Evolve multichannel campaign operations in close collaboration with the line manager.
  • Drive adoption of newer channels like WhatsApp and SMS alongside email for execution of omnichannel journeys.
  • Quality and process responsible.
  • Contributor to deliver on Multichannel Execution Service KPI’s. 

Qualifications

To be successful in this role, you should have the following qualifications:

  • Master’s Degree or above preferably in Computer Engineering/IT.
  • 10+ years of experience with digital marketing is a requirement inclusive digital campaign management and analysis, marketing automation and building platform integrations and APIs.
  • 7+ years of experience using Salesforce Marketing Cloud.
  • Knowledge of HTML/CSS/Amp script/SQL for Salesforce Marketing Cloud.
  • Excellent communication skills and a desire to improve processes.
  • Proficiency in pharma (digital) marketing.
  • Deep knowledge of -and experience with Salesforce CRM and Salesforce Marketing Cloud.
  • Experience with OCE-Marketing and OCE-Sales (IQVIA solution) is a plus but not mandatory.
  • Experience activating on channels like WhatsApp and SMS within journeys in SFMC.
  • Relevant certifications on Salesforce Marketing Cloud would be a plus.
  • Strong analytical and problem-solving skills.
  • Highly trustworthy and excellent at building cross-functional collaboration.
  • Ability to work in a fast-paced, results-oriented climate; across functional areas and multiple locations.
  • Proven analytical and problem-solving skills.
  • Shift timings are 12 PM to 8.30 PM.

About the department

The Commercial GBS department is responsible for creating insights to launch a product, market intelligence, forecasting, multichannel customer engagement planning, and global brand strategy and tactics. Our team consists of professionals in project management, brand management, brand communications, and life cycle management of products. Located at our headquarters, this fast-paced and dynamic department plays a crucial role in driving the success of our business.

 

Working at Novo Nordisk

Novo Nordisk is a leading global healthcare company with a 100-year legacy of driving change to defeat serious chronic diseases. Building on our strong legacy within diabetes, we are growing massively and expanding our commitment, reaching millions around the world, and impacting more than 40 million patient lives daily. All of this has made us one of the 20 most valuable companies in the world by market cap. Our success relies on the joint potential and collaboration of our more than 63,000 employees around the world. We recognize the importance of the unique skills and perspectives our people bring to the table, and we work continuously to bring out the best in them. Working at Novo Nordisk, we’re working toward something bigger than ourselves, and it’s a collective effort. Join us! Together, we go further. Together, we’re life-changing. 

 

Contact

To submit your application, please upload your CV online (click on Apply and follow the instructions).

Apply Now!

Deadline

20th June 2025.


Disclaimer

It has been brought to our attention that there have recently been instances of fraudulent job offers, purporting to be from Novo Nordisk and/or its affiliate companies. The individuals or organizations sending these false employment offers may pose as a Novo Nordisk recruiter or representative and request personal information, purchasing of equipment or funds to further the recruitment process or offer paid trainings. Be advised that Novo Nordisk does not extend unsolicited employment offers. Furthermore, Novo Nordisk does not charge prospective employees with fees or make requests for funding as a part of the recruitment process.

 

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. 

 

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.