CRM and Data Science Lead

Category:  Commercial Marketing
Location: 

Bangalore, Karnataka, IN

   

Department – Customer Engagement  

 Location – Bangalore 

 Novo Nordisk India Pvt. Ltd.

As a CRM and Data Science Lead at Novo Nordisk India, you will play a pivotal role to turn complex, large-scale pharma commercial data into clear, actionable decisions that drive growth. You bring deep command of CRM analytics and commercial datasets (sales, market share, HCP/account performance) and advanced data science (clustering, market mix modeling, forecasting, omnichannel optimization). You’ll own end-to-end analytics from raw Data to executive-ready insights, and partner with Sales and Marketing to operationalize next-best actions, channel mix, and competitive intelligence.

 

Your New Role:

  • Convert complex commercial datasets (sales, market share, CRM activity, HCP/account data) into clear growth insights and risk signals for decisive action.
  • Deliver executive-ready recommendations with quantified impact; build dashboards and narratives that accelerate data-driven decisions.
  • Own commercial KPI frameworks (sales, share, engagement quality, reach/frequency, conversion, uplift) and segment/cluster views to surface next-best-actions at HCP/account/region levels.
  • Build and maintain advanced models (clustering/segmentation, forecasting, demand planning, MMM) to inform strategy and resource allocation.
  • Optimize omnichannel mix and budgets to maximize productivity; run sensitivity analyses, A/B tests, and causal inference to validate impact.
  • Work closely with the different stakeholders, i.e. a cross-functional team of business and data analysts, leadership team and technical experts etc.
  • Lead competitor intelligence and scenario planning to track market shifts, launches, and strategic risks/opportunities.
  • Mentor CRM professionals; operationalize next-best-actions within CRM, elevate campaign design and measurement, and enforce data/process governance.

 

Skills & Qualifications:

  • 5+ years in commercial analytics/data science (pharma/healthcare preferred) with M. Tech/MBA/MS/B. Tech; strong statistics/econometrics and hypothesis-driven problem solving.
  • Advanced SQL and Python/R to analyze large commercial datasets; build reproducible pipelines and deliver rapid, high-signal insights.
  • Develop validated models (clustering/segmentation, propensity/uplift, forecasting, MMM) using causal inference, A/B testing, and uncertainty quantification to drive decisions.
  • Optimize omnichannel mix and budget allocation via ROI, elasticity, and sensitivity/scenario analysis; operationalize next-best-action logic for sales/marketing.
  • Deep fluency in pharma commercial data (Market share, Internal/External Sales, HCP/account master, CRM activity) and CRM platforms (Veeva/Salesforce); competitor intelligence and compliance-aware analytics.
  • Translate analysis into executive-ready insights and narratives (Tableau/Power BI/Qlik); enforce KPI frameworks, model monitoring, and governance across the analytics lifecycle.

 

About the department 

Novo Nordisk is a multinational company headquartered in Denmark and recognized for its leadership in the field of diabetes care. The India affiliate office is based in Bangalore and employs over 1,200 professionals across various functions nationwide.

 

Working at Novo Nordisk 

At Novo Nordisk, we don’t wait for change. We drive it. We’re a dynamic company in an even more dynamic industry, and we know that what got us to where we are today is not necessarily what will make us successful in the future. We embrace the spirit of experimentation, striving for excellence without fixating on perfection. We never shy away from opportunities to develop, we seize them. From research and development, through to manufacturing, marketing and sales – we’re all working to move the needle on patient care. 

 

Contact 

To submit your application, please upload your CV and motivational letter online (click on Apply and follow the instructions). 

 

Deadline 

21 February 2026

 

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

 

At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and preventing diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today.