Thesis Student
Ballerup, Capital Region of Denmark, DK
Thesis opportunity:
1) Building Empathy with Our Users on Shopfloor in Product Supply
Case Description: This project aims to investigate users and their user journeys to create actionable insights for Product Supply. Currently, we do not have an overview of the different user profiles/personas on the shopfloor, and hence no in-depth understanding of their user journey.
Project Objectives:
• Collect existing data and create an overview
• Identify patterns and correlations in the dataset
• Understand which insights are missing
• Plan and conduct research to gather missing insights
• Present insights and make them actionable for key stakeholders, including Business Owners and Product Managers
Expected Benefits:
• Better understanding of our users
• Input to innovation and further exploration of use cases rooted in user pains and risks
Key Challenges:
• Understand our user profiles and present them in Personas
• Understand user journey – including pains, risks, etc
• Create actionable insights on each user group/segment
• Build structure for optimal Content management
Competencies Needed:
• User Experience Research
• Techno Anthropology
• Design Thinking
Event: Novo Nordisk DTU Project Bazaar 2024
Initials: HLOT/CFSE
2) Problem Exploration of CCTV/AI Initiatives in Product Supply
Case Description: This project will explore the potential for using AI as part of the CCTV (closed-circuit television) from a user perspective. It aims to investigate user needs and behaviors in relation to the use of CCTV in a production environment.
Project Objectives:
• Plan and conduct UX research to identify user needs and pain points
• Develop a deep understanding of the users of CCTV
• Generate and present actionable insights for the AiNOMALY use case for key stakeholders, including Business Owners and Product Managers
• Identify user needs
• Develop user profiles and present them in Personas
• Develop as-is and to-be user journey(s) – including pains, risks, etc
• Propose actionable insights based on the user research
• Develop design/solution proposals
Key Challenges:
• Understand user profiles and present them in Personas
• Understand user journey – including pains, risks, etc
• Create actionable insights on each user group/segment
• Build a structure for optimal Content management
Competencies Needed:
• User Experience Research
• Techno Anthropology
• Design Thinking
Event: Novo Nordisk DTU Project Bazaar 2024
Initials: HLOT/CFSE
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At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.